Sponsorship at the 2016 Rio De Janeiro Summer Olympic Games - The comparison of official Olympic sponsors’ and ambush marketers’ value change throughout the 2013/2016 Olympic cycle
| Kassay Lili | ||
| Konczer András | ||
| 2026-05-04T10:49:41Z | ||
| 2018 | ||
| [elektronikus dokumentum] | ||
| https://repozitorium.tf.hu/handle/20.500.14850/5128 | ||
| Sponsorship at the 2016 Rio De Janeiro Summer Olympic Games - The comparison of official Olympic sponsors’ and ambush marketers’ value change throughout the 2013/2016 Olympic cycle | ||
| Sportmenedzsment Tanszék | ||
| Gazdaság és Társadalomtudományi Intézet | ||
| Magyar Testnevelési és Sporttudományi Egyetem |
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