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HUSS Theses
Institute of Economic and Social Science
Department of Sport Management
Sponsorship at the 2016 Rio De Janeiro Summer Olympic Games - The comparison of official Olympic sponsors’ and ambush marketers’ value change throughout the 2013/2016 Olympic cycle
Sponsorship at the 2016 Rio De Janeiro Summer Olympic Games - The comparison of official Olympic sponsors’ and ambush marketers’ value change throughout the 2013/2016 Olympic cycle
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22589_Thesis Konczer András - upload.pdf
(627.92 KB)
Date
2018
Authors
Konczer András
Advisor
Kassay Lili
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https://repozitorium.tf.hu/handle/20.500.14850/5128
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